FIRE JOE MORGAN: I Say We Boycott 24 Hour Fitness

FIRE JOE MORGAN

Where Bad Sports Journalism Came To Die

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Tuesday, August 12, 2008

 

I Say We Boycott 24 Hour Fitness

Anyone seen this ad that they're playing during the Olympics, where a bunch of dudes are trying to play volleyball, and the reveal is that they're being beaten soundly by Kerri Walsh, of the U.S. Women's Beach Volleyball team? Really great stuff, sure, but one line towards the end is so dumb I had to post it on this blog about baseball (or whatever this blog is -- I have no idea anymore).

After defeating the guys on the other side again, the ball rolls up to Kerri's feet. As if to rub it in their faces, she says: "Best seven out of twelve?"

Then in my really mild fantasy, the commercial ends like this:

Guy 1: I'm sorry -- best seven out of twelve?
Guy 2: Are you sure you don't mean, just, first to seven? Or best of thirteen? I mean, that'd be the same thing. You could say either of those things and it would make sense.
Guy 3: Maybe she means best out of seven. That would make sense too.
Kerri Walsh: No, no. Best seven out of twelve. First to seven. Even if it takes twelve games.
Guy 2: Okay, but, no, because, um, what if we tie, 6-6?
Guy 1: What if -- wait, let me think for...okay, yeah -- what if she means, we put our best seven games from a larger twelve game set, and compare that with her best seven games from the same larger set of twelve. Is that what you meant?
Kerri Walsh: [silence]
Guy 2: How many people --
Kerri Walsh: Best seven out of twelve.
Guy 2: How many people laid eyes on that line before it got into the final print of this commercial. Eight? Twenty? Forty, probably, right? At least forty?
Director [off-camera]: Fifty one!
Guy 3: Wow.
Kerri Walsh: I didn't think about...I just...my Mom was...best seven out of twelve.
[three minutes of nothing but Kerri Walsh crying]
Announcer: Twenty Four Fitness! Shove it up your own butthole!

EDIT: Clip is viewable online here. (Thanks to reader Nicholas K.)

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posted by dak  # 4:11 PM
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